Ehab Ayman — Marketing & CRM Director

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About.

“Marketing brings short-term results. Branding builds long-term culture.

Marketing’s job is never done — it’s perpetual motion. Every day is another chance to innovate, and I take it.

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The craft behind every campaign.

no. 03

Six chapters, from Cairo to Saudi Arabia.

By experience, we find out a short way by a long wandering.

Life is a series of experiences, each one making us bigger — the setbacks we endure help us in our marching onward. Open a chapter:

Successfully established and developed the headquarters in Cairo for the Marketing and CRM team, ensuring streamlined operations and enhanced collaboration.
Strategically managed marketing budgets, achieving a significant reduction in expenses while simultaneously increasing revenue by over 40%.
Spearheaded the implementation of CRM systems and marketing automation tools to optimize client engagement and retention.
Designed and executed high-impact marketing strategies, driving brand awareness and customer acquisition across multiple channels.
Conducted detailed market analysis to identify new opportunities, resulting in the expansion of target audiences and increased market share.

Developed innovative marketing campaigns tailored to client needs, driving brand recognition and engagement.
Identified and leveraged optimal marketing channels, significantly boosting client sales by 30%.
Managed budget effectively, ensuring cost-efficient strategies while enhancing revenue by 40%.
Planned and executed high-impact events and programs, achieving 90% of target lead generation.
Led end-to-end marketing projects, from strategy development to execution, ensuring timely and successful outcomes.
Analyzed market trends and performance metrics, refining strategies to optimize results.
Utilized advanced market analysis tools to expand client audience reach by 50%.

Developed campaigns and specific marketing strategies for the company.
Identified appropriate marketing channels and target customers for campaigns that increased our sales by 25%.
Worked within budget parameters to develop and implement marketing strategies by analyzing key data and consumer demographics, increasing revenue 35%.
Planned and executed events and marketing programs, producing 85% of goal of qualified leads.
Managed full-cycle marketing and advertising strategies, resource allocation and production schedule adjustment.
Tracked key metrics and developed spreadsheets and data models.
Orchestrated, executed and monitored performance of campaigns to boost brand awareness and profitability.
Used market analysis and metric tools to increase key audience by 45%.
Devised integrated plans to build brand awareness, sales pipelines and customer acquisition plans.

Created and implemented successful online and offline marketing plans that increased C.r% and reduced C/R.
Developed creative and innovative campaigns that increased brand awareness.
Increased consumer leads by 60% through development of targeted advertisements and dealer direct response program.
Caught new opportunities through market competitors analysis which resulted in 65% growth of customer base.
Worked closely with all team functions (SEO, Digital Marketing, Content, Social, Designer, Call Center), helping increase direct revenue by 45%.
Coordinated with other departments on corrective actions and areas to develop for declining performance.

Developed and implemented SEO techniques to maximize internet traffic and presence.
Analyzed sales and marketing data for improved strategies.
Instructed sales staff on cross-selling and up-selling techniques resulting in increased net sales revenue by 45% in sales.
Implemented, executed and strategically expanded business channel partnerships and program initiatives.
Managed and motivated the sales team to increase revenue 70% in one quarter.
Led the crisis management team and provided quick turnaround solutions.
Devised integrated plans to build brand awareness, sales pipelines and customer acquisition plans.

Helped sales and marketing team members continuously improve product knowledge, skill set, and career-building potential by motivating strong revenue numbers and continued promotional success.
Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
Cultivated and maintained strategic alliances with key partners and vendors.
Produced P&L statements to enable research into loss-reduction strategies.
Spearheaded successful branding initiatives, sales strategies and public relations approaches to underpin and enhance marketing campaign deployment.
Managed sales promotions and marketing strategies on major social media sites.
Performed competitive analysis and adjusted sales and marketing strategies accordingly.

“Facts are the most important thing in business. Study facts, and do more than is expected of you.”

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Marketing Campaigns

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Art Directions

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Successful Ads

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Years of Experience

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Numbers that did the talking.

no. 05

Thirteen credentials, one curious mind.

Master of Business AdministrationArab Academy for Science, Technology & Maritime Transport
2024
Digital Marketing NanodegreeUdacity
2021
Master Digital Marketing DiplomaLinkedIn
2021
Marketing DiplomaArab Academy for Science, Technology & Maritime Transport
2021
Project Management CertificateGoogle
2021
Microsoft Advertising CertificateMicrosoft
2021
Google Ads CertificateGoogle
2021
Coding DiplomaLinkedIn
2021
Dentistry & Oral Surgery BachelorBadr University in Cairo
2020
Digital Marketing CertificateUdacity
2020
Digital Marketing CertificateSimplilearn
2017
Marketing Management CourseKKU
2015
Business Management CourseKKU
2015